Today’s 2 Cent Tuesday blog poses two obvious questions fiscally conscious basketball fans should be asking. One – does it make sense for Adidas to spend monopoly type money on one NBA star to build its basketball shoe brand? Two … Continue reading
Nike – the world’s leading sports brand…just CAN’T do it! Fire Tiger Woods, that is. Earlier this week Sports Business Journal quoted Nike Chairman and Co-founder Phil Knight’s carelessly casual comment concerning Woods’ X-rated, extra-marital escapades. Knight said, “When Tiger’s … Continue reading
