MIKE Creator

JS and MIKEFeatured in the ESPN 30 for 30 documentary Playing For the Mob, Jim Sweeney is leaving his mark on the sports entertainment landscape.

As creator of the Trademarked MIKE cartoon sports character, Sweeney has carefully crafted his digital innovation to become the first animated brand to transcend all sports. MIKE will eventually be seen across TV, web, Jumbotron and mobile platforms.

As the sports world’s ultimate talking head, MIKE pens a sports blog and has appeared commercially in 37 MIKE Sports Comic Books.

All of the books contain clever sports comics and light hearted commentaries with MIKE’s inventive observations.

In May 2015, Jim launched a new podcast series named MIKE on Sports! The popular podcast is available on both iTunes and Stitcher Radio.

MIKE on sports podcastSubscribe to this treasure trove of smart sports narratives filled with witty musings and fun loving facts for savvy American sports fans.

As seen in the images and photos below, Sweeney has cultivated the MIKE sports property from his lifetime experience in sports as both fan and player.


The Times News recently featured former UNC Tar Heel James Daye and Boston College Eagles Captain Jim Sweeney in anticipation of both guards representing the USA while playing in the 2015 FIMBA World Basketball Championships at Disney’s ESPN WWOS Complex in late August, 2015.


The New England Basketball Hall of Fame inducted former Boston College guard Jim Sweeney on Saturday, August 8, 2015 in its awards ceremony at the DCU Center in Worcester, MA.

Jim & Maura Sweeney NEBHOF panel

Sweeney and his wife Maura, also a 1980 Boston College graduate served as panelists at the New England Basketball Hall of Fame event.

 A three time captain of the Boston College basketball team, Jim is seen above scoring against UConn.


In 1980, Jim received the Frances Pomeroy Naismith Award as the top NCAA basketball player under six feet tall. Jim is pictured above  accepting the award as Jerry West, Jerry Lucas & Curt Gowdy look on.


Sweeney, shown above dribbling the ball against St. John’s defenders, was also nominated for a Rhodes Scholarship during his senior year at Boston College.


Pictured above pitching for The Lawrenceville School, Sweeney won three New Jersey baseball high school state championships.


Shown above scoring against Princeton Day School, Sweeney also led The Lawrenceville School to three consecutive New Jersey high school state basketball championship titles.


Sweeney appears above on the cover of Little Lads Basketball in which he was honored as the national tournament MVP in 1971.


At age 8, Sweeney shows his two first place and one second place ribbons from the New Jersey state AAU swimming championships.


Now in his 50’s and living on the West Coast of Florida, Jim continues playing basketball regularly – though a lot more slowly!

Sweeney seen above as part of the USA 50+ team in the FIMBA world championships in Thessaloniki, Greece in 2013.


Sweeney seen above at the 2011 FIMBA world championships in Natal, Brazil with his medal winning USA 50+ teammates.


Jim Sweeney creator of MIKE and featured in the ESPN 30 for 30 doc Playing for the Mob.Sweeney pictured above at the 2009 FIMBA world championships in Prague, Czech Republic with his gold medal winning teammates and friends Roy Sachse and John Johnson.


FIMBA logo with blackSweeney now serves as the USA representative for FIMBA, the worldwide governing body for masters basketball. Click on FIMBA logo above for more about Sweeney’s role with the organization.

Jim and Maura Sweeney shown above in a photo from their first date at Boston College in September 1977.


js and ms on steps in savannahJim and Maura Sweeney 37 years later and now working side by side on the MIKE sports property – their third business together.










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